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The intra-industry competitiveness is high and affects the market. Consumer demand is, however, affected by quality and health concerns.
Demand for Convenience in Bakery Products The convenience factor associated with frozen bakery products is also complemented by the on-the-go snacking trend.
The food service sector has been rapidly diversifying their product portfolio to include ready-to-bake and ready-to-thaw frozen baked goods. Baking establishments are increasingly providing specialty baked goods that are gluten-free, dairy-free, peanut-free, and soy protein-free to access and capture the health-conscious consumer segment.
The quality and health-conscious consumers are inclining towards fresh-baked delicacies and artisanal bakers to experience indulgence and satiety. Consumer preference for artistic cakes is dominant during festive occasions.
Increased demand for exotic flavors in frozen cakes is driving the frozen cake marketwhich is expected to register a CAGR of 8. The consumption of frozen cakes and pastries in developed regions is mostly because of their convenience and health attributes.
There is a growing popularity for to-go cake products. Scratch baking is labor intensive and requires a long time. The industry is shifting from traditional baking to bake-off technologies BOT. Frozen semi-baked goods and ready-to-bake goods are also an important product segment for the food industry, especially for the hotels and catering industry.
Morning goods is the most dominating segment in the industry. People prefer convenient and grab-and-go products in the breakfast menu and this has favored the increasing demand for frozen bakery products. India is witnessing a growing demand for frozen bakery products.
Health consciousness and indulgence are two parallel trends dominating the United States bakery products market. The developed markets of Western Europe are mature and saturated as compared to the emerging markets of Eastern Europe, which are driving the sales of biscuits and breads, owing to the high demand for convenient food products.
Europastry will have expanded its presence on Ulabox and Foodinthebox, two online sales platforms aimed at end customers. General Mills manufactured baking mixes and frozen baked goods with no artificial flavors or colors for its Gold Medal and Pillsbury brands.
Grupo Bimbo acquired Panattiere, a Colombia-based frozen bakery company in This acquisition will provide an opportunity for the company to increase its footprint in the market by entering foodservice and in-store bakery channels.
Competition Landscape Major players: Alpha Baking Company, Inc. Please connect with our analyst, who will ensure you get a report that suits your needs.S.W.O.T.
Strengths. Figure 4. The cupcake business has a large target market, catering to a variety of ages and genders and therefore, the extent of the . I as a student po. Sana poh mapansin po ninyo itong panawagan ko upang ma enhance ko pa po ung kagustohan kung gawing business itong SALTED EGG, Sana poh replayan po/sagutin mga tawag ko kasi po kailangan din po sya sa Thesis namin ngayon 2nd sem.
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